Professional Practices is a program of the Saskatchewan Craft Council, with funding support from Creative Saskatchewan. These courses are only available to members of the Saskatchewan Craft Council. To become a member, click here.
Craft Is… Market Success: How to build a successful, in-person marketplace.
As part of the Marketers’ booth package at Craft Is … the Saskatchewan Craft Council is offering a four-week seminar on Zoom, Thursdays 12:00 -1:30 pm, starting August 1, 2024.
Hosted by the Saskatchewan Craft Council in partnership with Boost Strategic Coaching (Daria Malin and her colleagues), this series will guide you through crucial steps to be prepared for upcoming craft markets in your business calendar.
You will learn how to:
- Set up an impactful display;
- Engage with customers;
- Prepare your personalized answers to commonly asked questions with confidence;
- Effectively collect valuable information from customers;
- Engage with other marketers as potential clients and establish connections with event organizers; and
- Learn the art of proper follow-up for prospects and explore different methods to garner media coverage around Craft Is … and future markets.
The seminar is available at no additional cost if you have a booth at Craft Is … Professional craft members of the SCC who are not participating at Craft Is … but wish to enhance their booth and selling skills for other markets, can participate for a fee of $100. This is a fantastic opportunity; we hope that our marketers take advantage of learning new skills and brushing up on the basics of in person sales.
This series eliminates the guesswork and empowers you to maximize your outcomes from the time and resources invested in markets, ensuring your success in the competitive environment. This course builds on our Sales and Marketing Master Class, so even if you’ve completed that course, you will be introduced to in depth material specific to the craft marketplace.
Remember: Marketers at Craft Is… can register for Craft Is …. Market Success at no additional cost. If you’re an SCC Professional Craftsperson you can sign up for this opportunity for a fee of $100.
For further information, please contact:
Carmen Milenkovic
Executive Director
director@saskcraftcouncil.org